Jan 23
4
2023 will be a run-up to the Olympics for the world’s top athletes who will be competing in a variety of events to prove themselves ready to represent their countries in the Paris Games, and I have a strong hunch that the coming months will be a strenuous exercise in fortitude for local business owners and their marketers, as well. Having weathered the extraordinary events that occurred in local search in the second half of 2022 – most particularly the deprecation of the historic Google Business Profile Manager Dashboard and a slew of business-impacting bugs – it’s my prediction that 2023 is going to be a year of notable change for the millions of local brands for whom Google’s local search interfaces have become integral to discovery, communications, and sales
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2023 Local SEO Success: Human Power in a Year of Change